Madame Lemy: Brand interview with Holly Eve

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Madame Lemy is a unique beauty brand that is not only good for the skin, but also the environment as well. They limit the use of plastics as well as harmful unnatural products, limiting their carbon footprint and ensuring only the best quality products. Their packaging is based on the 1920s era and is completely refillable. Cruelty-free, vegan, natural, AND environmentally conscious? Yes, please!

1. What inspired you to create Madame Lemy?

After a close friend with Breast Cancer educated me on the importance of switching to a natural deodorant, I spent years searching and exhausted all attempts of discovering a product that was both effective and chemical-free. My answer came when I discovered the simple yet powerful use of lemons for deodorant. Realizing it was not practical to cut up lemons on a daily basis to deodorize, I figured out a way to turn lemons into powder.  In my small New York City apartment, I started experimenting with natural ingredients to make my DIY deodorant more effective. Knowing my neighbor, Jeremy Clayre was an Oxford-trained chemist, I asked for his help. He agreed and together we worked on perfecting my formula.

After months of experiments and research, I developed a formula that was all natural, made with limited ingredients, kept me dry, smelling fresh all day and let my body naturally regulate itself.  I knew I was onto something when my friends and family were calling for more once they ran out. From here Madame Lemy was born.

2. Can you tell us about the featured ingredients and the brand mission?

Lavender’s heavenly aroma has inspired fragrances for centuries. In the formula, we utilize lavender flower powder and essential oils to achieve the purest lavender scent. The classic rose scent has been used for centuries as a natural fragrance. In the formula, we utilize actual rose petals and essential oils to create a luxurious and rich rose scent. The uplifting citrus rich scent of lime has been used around the world for ages. In the formula, we utilize lime peel and essential oil to keep you fresh throughout the entire day. Lemon, a natural bacteria killer, has been used for generations to neutralize odor. In the formula, we utilize lemon peel extract and essential oils to keep you fresh throughout the entire day.

INGREDIENTS:

All: Himalayan Salt, Sodium Bicarbonate (Baking Soda), Zea Mays (Corn) Starch, Maranta Arundinacea (Arrowroot)

Lemon: Citrus Limonum (Lemon) Peel Powder, Citrus Limonum (Lemon) Oil, Citrus Aurantium Bergamia (Bergamot) Oil, Evernia Prunastri (Oakmoss).

Lime: Citrus Aurantifolia (Lime) Peel Powder, Citrus Aurantifolia (Lime) Oil, Citrus Aurantium Bergamia (Bergamot) Oil, Evernia Prunastri (Oakmoss)

Lavender: Lavandula Angustifolia (Lavender) Flower Powder, Lavandula Angustifolia (Lavender) Oil

Rose: Rose Petal Powder, Rose Flower Oil, Jasminum Officinale (Jasmine), Vanilla Planifolia Fruit (Vanilla)

Aluminum-Free  •  Talc-Free  •  Paraben-Free  •  Phthalate-Free  •  No Artificial Fragrance  •  Cruelty-Free  •  Vegan  •  Refillable

Mission: 

Our mission at Madame Lemy is to provide a safe and effective alternative to heavy chemical deodorants with the hope of making a positive impact on the health of consumers looking for a truly all-natural product. 


3. What is your favorite Madame Lemy product and why?

Our Lime deodorant. It’s my favorite scent and the most effective formula for me personally. I spent a long time sourcing the right essential oils and aside from lime, there’s also bergamot and oakmoss. The oakmoss is sourced from France which gives it a very sexy aroma.

4. What beauty essentials do you carry with you on a daily basis?
Rose hip oil, jojoba oil, lip balm & an eyelash curler. Oh, and rose infused witch hazel spray.

5. What does beauty mean to you?

When it emanates from within. Beauty is how we choose to live our lives—the happiness we seek reflects outward.

6. What is your morning and evening beauty routine?

My routine is quick and simple. Both in the morning and evening after washing my face with a charcoal cleanser, I put a handmade mix of rose hip oil, avocado oil, jojoba oil, argon oil and a few drops of citrus oil on my face to seal in the moisture. 

7. What’s your best beauty tip?

Jojoba oil is the answer for everything.

8. What’s next for Madame Lemy?

We’re really excited to launch new and innovative products in the near future.

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